Marketing Manager & Graphic Designer
LimboLane is a small multidisciplinary team making narrative games. Our previous titles are Smile For Me, Great God Grove, and FACE LOVE Deluxe.
We are looking for a combined social media / marketing manager (primary) and graphic designer (secondary). Your responsibilities will be marketing strategy, asset creation, community management, and additional UI / UX assistance. We are looking for someone creative, self-directed, and deeply knowledgeable. Social media marketing should be your bread and butter. We want you to feel ownership over the brand and our upcoming title.
We are a small, multidisciplinary team, so we value our generalists. You should have some experience in multiple parts of game development, and be motivated to learn new skills whenever they would benefit the team. You should be capable of doing great work independently even without direct oversight. You should be comfortable challenging the team. We want a creative and intellectual partner, not just an extra set of hands.
Our hope is to find a long-term collaborator and partner-in-crime. This is currently a part-time contract position, but would ideally be expanded in the future if you excel at LimboLane.
This is a fully remote contract position. LimboLane is based out of the Pacific Northwest US and works in PST. Only candidates in the United States will be considered at this time.
As a social media manager, you will:
Own the brand’s social accounts. Be in charge of messaging, strategy, posting, and monitoring.
Lead social media campaign creation for our upcoming title.
Manage messaging and product lifecycle for two previously published titles
Communicate with corporate partners, such as game publishers and merchandise manufacturers, to ensure that all messaging is fit for our brand, and that we have the assets we need for our social media campaigns.
Ideate social media beats across Tumblr, X, Instagram, TikTok, and Youtube in collaboration with publishers and external social media teams
Observe trends in the games marketing space and find new ways to sell our products and brand
Write / author longform community updates for our blog / newsletter
Oversee volunteer moderators on a Discord community
Attend periodic standup meetings with the full team
As a graphic designer, you will:
Execute on social media campaigns, creating assets and posts as required and working with 2D illustrators when applicable
Create mockups for in-game HUDs and menus on request
Solve visual design issues across multiple mediums (game UIs, webpages, print media, promotional assets, digital advertisements)
Write and maintain asset guidelines for promotional assets, social media assets, and web assets
Author promotional art and storefront assets across many different platforms and product versions
Oversee 2D artists, giving an experienced graphic designer’s perspective on illustration work
You must have:
Multiple years of graphic design and digital art experience
Intimate knowledge of the games space, trends in games and games marketing
Experience creating visual identities, key images, and attention-grabbing assets
Knowledge of short-form video creation trends in games across Instagram, TikTok, Youtube
Technical competence in Adobe suite, Photoshop, Illustrator, InDesign
Video editing skills
Excellent organizational habits, able to keep many different files organized and accessible
Deep technical knowledge of visual file formats, including video compression, bitrate, tradeoffs of image filetypes, etc
Exceptional intuition for learning new technologies
Bonus points if you have:
Experience with Steamworks web backend or other game console publishing backend tools
Fluency in 3D creation, 3D asset management
Experience using git or other source control
Web development experience, especially React / NextJS
Experience in community moderation
Experience creating and hosting IRL events and installations
Experience working in Unity Editor